Packaging and ecommerce advice for business growth

With the thousands of packaging solutions we provide, you’re never stuck for options at Lil Packaging. To help you find out what you need, how best to use it, or if you’re thinking of shipping to a different country, we’ve developed a collection of business-led articles designed to keep you in the know.

In our blog, you’ll find everything you need to know, and more, about branding, e-commerce, and packaging for your business. Yes, that’s right, packaging can help grow your business. Don’t believe us? Check out the content below. For more information on our packaging solutions, pop across to our range here.

Case study roundup – five neat examples of creative custom postal packaging

At Lil Packaging, we’re lucky enough to work with some amazing brands, with amazing products. We love a challenge, and creating the ideal packaging for our clients — whether luxury fashion or children’s toys — ensures the items inside are protected and presented to buyers beautifully. This is an essential part of any modern brand’s marketing strategy: with …

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Beyond branding: how to add a personal touch to your packaging

As we see more e-commerce stores replace high street retailers, we’re fast getting used to selling and purchasing goods with no face-to-face interaction whatsoever. Yet, customer service — and satisfaction — are still so important for modern businesses.

That’s why customer satisfaction doesn’t just feel good, it’s also great for your business. Given that you might never meet customers face-to-face, making …

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Hornby Case Study

Case Studies

The Challenge

Hornby and their logistics & fulfilment partner were having real problems with their packaging, and also felt they could increase the efficiency of their packing teams by reducing pack times, and increasing throughput.

Hornby needed Lil Packaging to help them overcome their packaging difficulties, and help achieve these efficiences.

The Problems

Hornby, famous for their train sets and …

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Sony and the Lil Envelope | Case Study

Case Studies

The Challenge

Sony started a project to begin sending out CD’s and DVD’s directly to consumers via an ecommerce channel. Sony had for a long time been using corrugated cardboard ‘wrap sheeting’ with sealing tape to send out products in other areas of its business, so there was a perfectly natural assumption to use the same practices and technology with …

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Christmas festive shutdown period and last orders 2018-2019

Lil News

For all of you online sellers and mail order traders out there prepping and packing up your Christmas orders, I’m sure you’ll be ecstatic for the peak period to come to a close. But for now, if you need any emergency last-minute packaging orders from us, here’s some key information about our Christmas trading:

  • Thursday 13th December – last delivery
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Tis the season: five ways to give your postal packaging a festive Christmas twist

According to the song, it’s “The Most Wonderful Time of the Year” — and because smaller retailers make anywhere from 20 to 40% of their annual sales in November and December, they’re not wrong.

Christmas creates plenty of scope for surprising and delighting customers — and packaging plays a huge part. With simple changes, you can deliver festive magic, and

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Our top five most common sustainable packaging mistakes

Switching to sustainable packaging doesn’t just do the planet good, it also makes perfect business sense. Greener packaging can make your shipping process more efficient through less waste and lower costs, and your customers might even appreciate it too. In fact, 66% of consumers say they’ll pay more for sustainable goods, a figure that rises to 73% for Millennials.

So

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What makes packaging key to your marketing strategy?

A successful online business doesn’t happen overnight — no matter how fantastic your product is. Whether you’re a global fashion brand or an up-and-coming craft entrepreneur, online sellers all have the same challenge: getting your products in front of potential customers, and convincing them to click that buy button.  

For this, having a marketing strategy can really help. To build

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